Trade Information

Trade promotion

The following promotional materials are available. To discuss your requirements please contact your sales representative or the marketing department

Stunning floor display; ideal for in-store and window displays

Printed literature and merchandise available including:
• A3 poster
• A3 hanging banners
• A3 ‘contravision’ window sticker (you can see out, they can’t see in!)
• A4, 12-page brochure (featuring sample pages from the book)
• A4, 4-page flyer

Loose insert in MI Pro magazine

Submission to the major book guides and Christmas catalogues

Consumer promotion

National press advertising campaign throughout the Autumn to reach over 100,000 beginner guitarists and guitar teachers; to include Total Guitar, Classic
Rock, Guitar Tutor Magazine (The Registry of Guitar Tutors) and other leading consumer music magazines

Launch events in London and at Music Live, NEC Birmingham

Author seminars at The Registry of Guitar Tutors National Conference

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